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Founded in 1928 with the development of the first fountain pen without a conventional nib, the "Tiku" or "Inkograph", rotring came to dominate the market for technical drawing pens and accessories. Since the transfer of the majority of that work onto computers, rotring now struggles to reposition itself within the pen world. The range of technical products is constantly being scaled back in favour of design-led lifestyle writing instruments. Its well-regarded, high-quality products are now part of the Sanford group - stablemates with such diverse brands as Berol, Paper Mate, Parker and Waterman. |
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